SupplySide West ignites health, wellness industry with 19,000 participants at global showcase

The largest global event driving health and nutrition innovation and sourcing increases attendance by 11%.

November 5, 2024

3 Min Read
SupplySide West 2024
Bryan Beasley Photography

At a Glance

  • The annual event attracted 19,000 attendees and more than 1,500 exhibitors from over 80 countries.
  • It featured 135 hours of expert-led education on high-demand topics like women’s health, biotics and functional ingredients.
  • This year introduced new product zones for plant-based supplements and probiotics, as well as a sustainable packaging zone.

SupplySide West and Food ingredients North America, presented by title sponsor KSM-66 Ashwagandha, the foremost showcase for the health and nutrition industries, convened 19,000 registered attendees and more than 1,500 exhibitors from over 80 countries from around the world in late October to explore the forefront of innovative ingredients and solutions entering the market.

Connecting buyers and suppliers from throughout the dietary supplement, food, beverage, personal care, pet and sports nutrition sectors, SupplySide West provides the ultimate platform to discover advanced ingredients and technologies, engage with prominent movers and shakers and gain insights into the trends shaping the future of the industry.

“As health and nutrition expands and consumers of all types grow increasingly conscious of their wellbeing, SupplySide West, now reimagined as SupplySide Global, remains the catalyst for the concept and creation of the next best products and trends, brought to life through an immersive experience that brings significant value to attendees from start to finish,” Danica Cullins, EVP of health and nutrition at Informa Markets, said. “New show features and curated spaces, including education sessions, lunch briefings and special features in a variety of booths, engage attendees to leverage opportunities to connect with brands, manufacturers and other industry professionals on and off the expo floor, fostering an impactful environment where connections are made, and innovation is inspired.”

Related:Food brands must innovate without compromising on consistency, experts say

Trade experts and thought leaders presented more than 135 hours of education and insights addressing the future of the health and nutrition landscape and reflecting on the rapid changes across the industry. Most notably, education sessions discussed women’s health, biotic and microbiome commercial markets and functional ingredients, while executives from Olly, NSF International and Nuherbs Co., Nutrition Business Journal and SupplySide Journals explored supplement development.

“The caliber of education throughout the event continues to be exceptional, with a focus on timely and relevant topics, trends, regulations and solutions that span a multitude of topics,” Sandy Almendarez, VP of content at SupplySide, said. “Sessions highlighting food and beverage science, regulatory compliance, supplement supply chain and formulation provide opportunities to connect and learn from the industry's most established voices who are actively creating, testing and regulating the products that consumers know and trust.”

Related:How collaborative recall plans safeguard every step of the supply chain

This year’s event introduced enhancements, elevating the attendee experience and strengthening industry engagement. The New Product Zone spotlighted the latest product developments, drawing attention to emerging trends and innovative solutions such as plant-based supplements and diverse usage of probiotics, while the Sustainable Packaging Zone highlighted 14 unique solutions in material advancements and eco-friendly package design, underscoring the industry’s commitment to environmental responsibility. The event welcomed several companies to the New Exhibitor Zone including Arm & Hammer, Nexus Laboratori s.r.l. and Premium Goods.

The SupplySide Networking Hub facilitated connections, providing a dynamic space for professionals to meet and converse. Adding to the vibrant atmosphere, the Diwali celebration brought together attendees in observance of the Festival of Lights, alongside other activations including the Expo Hall Putt Putt, Zen Den and Bark Park with adoptable puppies offering mindful moments to engage, connect and recharge.

The newly reimagined event SupplySide Connect New Jersey returns to Meadowlands Exhibition Center April 8-9, 2025, and SupplySide Global will return to the Mandalay Bay Convention Center in Las Vegas October 27-30, 2025.

Related:Alan Reed reveals how Chicagoland Food and Beverage Network, Bigger Table are reshaping the city’s food landscape

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